6 Signs It’s Time to Adjust Your Business Mission

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Chances are, you’ve either heard or read how essential we feel it is to have an effective mission. It’s even more important in rapidly changing times.  The bottom line is, the effective sales organizations of today are guided by a mission calibrated to the “new normal.”  They are ready for constant change.

Evolving your mission now to the fast-changing terrain is critical for your success in 2012-13.

So, when should you adjust your mission? 

Following are several signs it’s time…

  • Sales Seem to Lag
    While a seemingly obvious sign that it’s time to adjust your business mission, organizations oftentimes blame decreased sales on any number of internal or external influencers.
  • Your Company Culture Has Changed
    The talent resources of your organization are one of the most consequential areas to examine, adjust, and invigorate. With talented people charged with an outcome to deliver, the organizational design determines how you acquire, process, and disperse information, as well as generate action.
  • Increased Uncertainty
    While experiencing an uncertain business environment, waiting for a greater level of certainty will undoubtedly result in disappointment; further uncertainty will remain, and business performance will suffer.

Click here to read signs four, five, and six.

Bottom line: We’ve said it before, and we’ll say it again and again: It’s a changed environment, out there.  You and your team must be prepared.  Is it time to adjust your business mission?