What Does Total Innovation Group, Inc. Offer
That Improves My Teams Sales Performance?
Total Innovation Group, Inc. Develops Teams to Become More:
- Customer-centric, focused on the customer's issues and challenges...NOT on the product
- Predictive because the customer decision is driven by their business mission, their resulting HURTS
- Effective in shaping the solution to the customer's hurts and challenges
- Sensitive to de-emphasising feature-functions of product, resisting commoditization of solutions
- Proficient building a simple business case focused on the impact of fixing the customer's HURTS
Market-Based Sales Training
FRAMEWORK
1
What's Your Customer's Business Mission?
What are their business goals?
How will they attain their goals?
2
How Do Their PEOPLE, PROCESSES, TECHNOLOGY Align To This Mission?
3
What Are The Customer's Success Measures That Will Yield Targeted Financial Performance?